Today I'm doing something I think I've never done on this blog, and it is actually sharing some personal thoughts. Not on nihilistic philosophy or any weightier topic, but on the beauty community and my two cents on the subject.
First of all, my intention is not to throw shade on anyone nor criticize nobody's way of life or choices by any mean.
However, since I started watching beauty videos on Youtube or reading beauty and nail blogs almost... well, ten years ago, things have changed quite a bit.
The positive aspects of the change are better quality in photography, editing, videos, the fact that so much info is right at your fingertips.
But at the same time, I feel some of the content and creativity had been lost along the way.
Of course, blogs and Youtube channels are quite two distinct if not separate worlds.
Talking of the former, even though there are some beautiful blogs (Italian, British, American, French, Portuguese, Australian, etc...) that have amazing content, are well written and also happen to have excellent photos (I'm not going to pretend that I don't consider aesthetics as well), I feel like some other blogs, for as beautiful or famous as they are, have lost that spark, that originality that made them grow and become interesting, to my eyes at least.
Blogs, especially nail polish related ones, are (kind of) losing the battle with Instagram. Images have a powerful impact, that's for sure, but shouldn't words have equal power?
I am certainly not a type of "blogger" (well, am I one, really?) that... types a lot (sorry, the pun was too much fun), but it doesn't mean I don't appreciate writing or reading.
I write on other subjects, more personal, on other platforms, but when it comes to nails, makeup and beauty I have a lot of things to say on my mind, but unfortunately not much desire to put said thoughts in written words. I guess I'm just lazy. I always tell myself to make videos or a podcast because chatting about beauty would be fun and then I never do it.
And this leads me to Youtube. Clickbait titles and thumbnails, same contents, same subjects, same topics, even the same styles sometimes! Not to mention fakeness, rudeness, bullying, hyper-drama and aggressiveness.
I don't need to make names, I don't even want to, but I long for those days when watching other girls' videos and reading their blogs was fun, engaging and was also a way to make connections, talk about your passions with other people like you.
I'm not saying it does not happen today as well, but... personally, I don't see that anymore. And that's such a shame. Above all, for the young girls that maybe move their first steps into the beauty world by watching some plasticky, fake bombshells that make them think all it takes to be happy or fulfilled is to be perfectly made up.
I'm not saying these people are bad role models or that they are shallow. Maybe there are some profound individuals. What I'm saying is that we need more spontaneity, less worrying about the "picture perfect" and more genuineness. Of course, wearing (or not) our favourite lipstick and nail polish.
I would really love to hear your opinion! Do you think the beauty community got better, worse? Do you prefer the "good ol' times" or you really enjoy how it is right now?
Let me know in the comments down below!
Thanks for stopping by, take care beauties!